1st Turning Point

Wendy Delaney | July 5, 2010

Wendy Delaney, Author
by Wendy Delaney
1st Turning Point Quartermaster
Copyright © 2010 Wendy Delaney

Roger Daltrey of the Who belts out a good question every opening episode of CSI—”Who are you?”
If you’re a 1st Turning Point subscriber, chances are you’re a writer or artist who is interested in learning about ways to build your platform; ways to get [...]

Category: Advertising Basics, All authors, Booksignings, Branding, Email Promotion, Marketing, Name Recognition, Platform Building, Social Networking, Staff, Websites, Wendy Delaney | 15 Comments »
Tags: 1st turning point, agents, articles, artist, author brand, blog, business cards, ceo, conference chairperson, domain name, editors, email signature lines, genre fiction, industry professionals, Marketing, name recognition, newsletter, pen name, Platform, pseudonym, readers, social media, volunteering, website, wendy delaney, writer, writer's conference

Lillian Cauldwell | March 29, 2010

Lillian Cauldwell, Author, Owner of Passionate Internte Voices Radio

by L. S. Cauldwell
1st Turning Point Staff Columnist
Copyright © 2010 L. S. Cauldwell

First time out of the gate as an author and you don’t know how to get you, your book and brand out in the wide world of readers?  The answer is quite simple.  Create an [...]

Category: Advertising Basics, All authors, Branding, Lillian Cauldwell, Marketing, Name Recognition, Platform Building, Social Networking, Staff | 7 Comments »
Tags: 1st turning point, agents, author business cards, author's tool kit, blogs, book clubs, book covers, book titles, book tours, bookstores, Branding, catalogues, co-authors, distributors, editors, Facebook, interviews, libraries, lillian cauldwell, LinkedIn, magazines, Marketing, name recognition, passionate internet voices radio, pen name, platform building, promotion, publishers, ryze, social networking, social networks, tag line, target audience, Twitter

1st Turning Point Guest Columnist | March 25, 2010

Vijaya Schartz, Author
by Vijaya Schartz
1st Turning Point Guest Columnist
Copyright © 2010 Vijaya Schartz
I can never stress this enough.  First impressions are everything.  And the first thing your readers will see of you and judge you by, if they’ve never read your books, is your website.  Is it attractive?  Dull?  Too busy?  Insufficient?  All the good [...]

Category: Advertising Basics, All authors, Branding, Email Promotion, Guest Columnist, Having Contests, Marketing, Name Recognition, Platform Building, Social Networking, Staff, Websites | 10 Comments »
Tags: 1st turning point, amazon, author bios, author portraits, author websites, Barnes and Noble, blogs, borders, contest prizes, desert breeze publishing, domain name, erotica authors, Facebook, introduction page, isbn, MySpace, mystery authors, pen name, promotional material, reader lists, regency authors, sapphire blue publishing, sci-fi authors, search engines, short stories, thriller authors, Twitter, urban fantasy authors, vijaya schartz, website contests, website designer, website templates, website traffic counter

1st Turning Point Guest Columnist | December 21, 2009

Lisa Hendrix, Author
by Lisa Hendrix
1st Turning Point Guest Columnist
Copyright © 2009 Lisa Hendrix
Would you send out query letters or answer fan mail on letterhead with no last name?  How about on your spouse’s letterhead, or on the cutesy stationery Aunt Margie sent you?  You know, the stuff with the paper-doll silhouettes of you, the kids, [...]

Category: All authors, Email Promotion, Guest Columnist, Marketing, Name Recognition, Query Letters, Social Networking | 10 Comments »
Tags: 1st turning point, agents, editors, email address, email loops, letterhead, Lisa Hendrix, Marketing, name recognition, pen name, promotion, pseudonym